Monday, June 3, 2013

Comprehension: Tech-Savvy Pet Bloggers Convene At Social Media Conference

Social media...for pets. That's the idea behind BlogPaws, an online community of pet lovers and bloggers that gathers at an annual conference to get their 'paws' on the latest pet-friendly gadgets. 

Watch the video and answer the questions below.  Decide if the statements are True or False.


1. Laura Nativo believes that pet blogs are more interesting than human blogs.
a. True
b. False

2. There are over 20,000 online members in the Blogpaws community.
a. True
b. False

3. The ‘Tagg’ will inform the owner with a phone call if the dog goes outside of its ‘Tagg zone’.
a. True
b. False

For transcript and answers see below.



Transcript and Answers
Seeing the world from your pet's point of view; that's the promise behind Sony's pet mount, which straps a small Action Cam on to any animal. 

"As you can see, the camera's mounted to the top. This harness piece is a flat plastic and it fits right over the animal's back, and this will wrap around the torso - the front part of the dog - and then also underneath the stomach." 

The camcorder is secured in a weatherproof case that even works under water. Gadgets like this are the latest craze in the pet world, and especially for owners who increasingly live, and blog, online - and want to bring their pets with them. 

"Nobody wants to read what humans have to say, everybody wants to know what's on the dog's mind or the cat's mind! So all these POV blogs, they get really personal, they're funny, everybody loves all of the photos and videos." 

The BlogPaws community counts more than 2,000 members online - but social media isn't just for humans anymore. 

"The girls - coz I call them my girls, I don't call them my dogs - my girls have their own facebook page.  They have a lot of fans. I don't, they do! They have a lot of followers from everywhere." 

And for those who want to "follow" their pet's every move, Tagg offers a new GPS tracking device that does just that. 

"You attach it to an existing collar of a dog or a cat and you set up a zone, or what we call a 'Tagg zone', the area where the dog spends most of its time, and should the dog breach that zone and go outside of it, run away or escape, you will get a text or an email notification instantly telling you your dog's exact location." 

But pet bloggers aren't just keen on technology for their pets. They're also into the latest fashion trends - making sure man's best friend looks good on-camera, too. 


Answers:

1. a
2. b
3. b

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